Karan Johar has secured a major legal victory in the Delhi High Court, which has granted him protection over his name, image, and voice, effectively banning their unauthorised commercial use. The ruling sets a precedent for celebrity personality rights in India’s rapidly evolving digital landscape.
Johar filed the petition after raising concerns about websites and social media platforms selling merchandise, such as mugs and T-shirts, featuring his likeness without consent. He also flagged issues of impersonation, fake profiles, domain misuse, and disparaging memes that exploited his persona for profit.
This decision follows similar suits by Aishwarya Rai Bachchan and Abhishek Bachchan, reinforcing the growing legal recognition of personality rights in the age of deepfakes, virality, and online commerce.
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